Scott Campbell
Scott Campbell owns Impact Marketing, Inc out of Atlanta, GA. He installs a marketing system, called the "Ultimate Marketing System", into small businesses and practices in the Atlanta, GA area.
Learn more about Impact Marketing and its solutions here at http://www.impactyourcompany.com.
Articles by this Author
Atlanta Marketing Options are Abundant
- By Scott Campbell
- Published 04/4/2008
- Marketing
- Unrated
Business owners have the luxury of choosing and utilizing any number of marketing tools. An Atlanta marketing firm must choose wisely in assisting their clients in choosing an effective marketing mix.
Be Different or Be Extinct
- By Scott Campbell
- Published 04/3/2008
- Branding
- Unrated
In today's world, having good customer service is a minimum expectation. Unless you want to slide into the price war pit, you must communicate how you're different.
Harness the Power of Print Ads
- By Scott Campbell
- Published 04/3/2008
- Lead Generation
- Unrated
Business owners typically complain that print advertising just doesn't work...whether it be in a local newspaper, magazine or yellow page ad. The problem isn't that the medium doesn't work...it's the way you're going about it.
US Postal Service...Your Marketing Buddy
- By Scott Campbell
- Published 04/3/2008
- Direct Mail
- Unrated
Direct mail is perhaps the most effective and efficient marketing tactic. A small business owner
would be wise to learn all the ins and outs and in working with the Post Office.
Marketing's #1 Rule
- By Scott Campbell
- Published 04/3/2008
- Branding
- Unrated
Small business owners typically fall into the trap of the marketing technique of the week. What they come to learn over time is that marketing is an ongoing process and department by itself.