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Don Dewsnap

Don Dewsnap has spent years studying quality and its principles and applications. Now he has put his knowledge into a readable, useable book: Anyone Can Improve His or Her Life: The Principles of Quality. Learn more about this book at Principles-of-Quality.com .

 Articles by this Author

When you are building a business, you have to promote it Hundreds of books have been written about different ways to promote your business, but this article will look at just one of them

What is the best way to increase response to your promotion: to increase quality or to increase quantity? The answer is based on logic.